The problems with using Welcome emails for Drip Campaigns are:
•you have to create individual emails
•you can't duplicate the entire campaign, you have to go one by one
•there is no aggregated campaign feedback, only single send feedback
This is a powerful upgrade that consolidates the strength of existing features into an easy to use, duplicable feature that will save many users and businesses a lot of time through simplification and enhanced/unified insights that allow for better future performance.